General Motors’ Cadillac brand in 2010, returned to Australia with Ford five years ago.
Mr Wolff is now the design director for
Ford international markets and China, based at the Broadmeadows facility.
Although the design studio has been in operation since
the early 1970s, the facility had a mild makeover in 2012.
Above: Ford Australia design studio in the early 1980s. Top of story: Ford US design studio working on a 1960s era Falcon concept.
“This time around, the whole building has been redesigned,” said Mr Wolff, in a media statement. “It has been structured around supporting our design process and our team, enabling them to work in a modern, creative environment.”
Ford secures future of Aussie design centre
Ford secures future of Aussie design centre
February 25, 2021
Long-overdue $12 million investment shores up Ford’s Melbourne-based global design operations
Ford Australia’s global design centre looks to be secure for at least another decade, with the Blue Oval brand investing $12 million in a long-overdue upgrade to the Victorian studio complex.
Currently accommodating more than 200 designers who work on vehicles for Australia and global markets, the design studio housed within Ford’s Asia Pacific Product Development Centre (APPDC) in Campbellfield, north of the Melbourne CBD, has been only upgraded on an ad hoc basis since it was opened in the 1970s.