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Acteev wins technology prize at Outdoor Retailer The awards recognize new and ground-breaking technologies used in winter apparel, outdoor and sports products and materials. 25th January 2021 Ascend Performance Materials Acteev Protect antimicrobial odour-resisting fabric technology has been named a winner at the 2021 Outdoor Retailer Innovation Awards. Acteev Protect was chosen out of a record number of submissions for its performance across four criteria – Spark, Desire, Function and Impact. Nikki Huffman, principal business development leader for Acteev, accepted the award at a virtual ceremony held during the Outdoor Retailer Winter Online tradeshow. We are honoured to be in the company of so many talented innovators, Huffman said. We envision an Acteev world with Ascend working together with other manufacturers and innovators to create products ranging from sheets and pillowcases to scrubs and hospital gowns, athleisure wear and socks, swimwear and intimate apparel.

United kingdomNikki huffmanUniversity of cambridgeAscend performance material acteev protectRetailer innovationActeev protectOutdoor retailer winter onlineஒன்றுபட்டது கிஂக்டம்நிக்கி ஹஃப்மேன்பல்கலைக்கழகம் ஆஃப் கேம்பிரிட்ஜ்சில்லறை விற்பனையாளர் கண்டுபிடிப்புஔட்‌டோர் சில்லறை விற்பனையாளர் குளிர்காலம் நிகழ்நிலை