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Focus On Forecast 2024: My 7 Key Takeaways

Focus On Forecast 2024: My 7 Key Takeaways
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Local U S Ad Forecast: +8 6% With Political, +2 2% Without

Local U S Ad Forecast: +8 6% With Political, +2 2% Without
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BIA Advisory: Political to Drive 2024 Ad Spend

BIA Advisory Services releases its 2024 U.S. Local Advertising Forecast in which it predicts that revenue across all media in the U.S. will be $175.6 billion next year, primarily due to the political season. “The 8.6% increase over 2023 is slightly shadowed by concerns of an economic downturn and overall lower ad spending. With the…

BIA Forecasts Local Ad Surge For 2024 On A Political Tidal Wave

BIA Forecasts Local Ad Surge For 2024 On A Political Tidal Wave
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Strengthened By Political, BIA Projects $175 6B In 2024 Local Advertising Marketplace Spending

Strengthened By Political, BIA Projects $175 6B In 2024 Local Advertising Marketplace Spending
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