May 13, 2021 10:17
The Outdoor Media Association (OMA) has announced the winners in the Creative Collection competition 2021, with the most number of submissions entered in two years.
The announcement:
The Outdoor Media Association (OMA) has today announced the winners in the quarter one Creative Collection competition for 2021.
The competition attracted 31 submissions from OMA members including: JCDecaux, oOh!media, QMS Media and Shopper Media Group. The new category ‘Out of Home for Good’ received five entries and was the most debated as the judges explored messages that work best to drive action for government and charity campaigns.
Guest judges included:
Nick Karaloukas, General Manager, Australian Outdoor Sign Company (AOSCo)
AdFlow, AOSCo, Think Outdoor and TOM join the OMA
February 25, 2021 2:24
The Outdoor Media Association (OMA) has announced four new members, taking membership of the industry body to 31 members in total.
AdFlow Mobile Advertising, Australian Outdoor Sign Company (AOSCo), Think Outdoor, and Total Outdoor Media (TOM) have each joined the OMA, with AOSCo and Think Outdoor also signing on for the MOVE (Measurement of Outdoor Visibility and Exposure) audience measurement system.
Welcoming the new members, OMA CEO Charmaine Moldrich said the association is pleased to expand as it continues to build the next phase of MOVE 2.0.
“The OMA is pleased to welcome our new members. We have a very clear and innovative program for 2021, which includes updating MOVE with a digital factor in the short term, while building MOVE 2.0, our new digital and national audience measurement system, that we intend to launch in 2023,” she said.