July 12 2021, 9:20 am | BY Ricki Green | 30 Comments
Telstra has today announced a campaign to introduce its new brand positioning, Australia Is Why. The new campaign showcases the important role Telstra plays in supporting Australia and its diverse communities and was created by long-term agency partner, The Monkeys, part of Accenture Interactive.
Says Jeremy Nicholas, CMO at Telstra: “For over 100 years Telstra has been connecting Australians and we are deeply committed to the country’s progress and prosperity. Our new campaign has been created to express the vital and sometimes overlooked role Telstra plays in taking our nation forward; to articulate not just what we do, but why we do it. As the country’s biggest telco and a leader on climate action, a principal sponsor of sport and the arts and strong supporter of the communities we serve, we are committed to Australia and to building world-class infrastructure to keep us all connected.
Telstra reveals new brand campaign, Australia Is Why
July 12, 2021 10:11
Telstra today announced a campaign to introduce its new brand positioning, ‘Australia Is Why’.
The new campaign, created by long-term agency partner The Monkeys, part of Accenture Interactive, showcases the important role Telstra plays in supporting Australia and its diverse communities.
Jeremy Nicholas, chief marketing officer at Telstra said: “For over 100 years Telstra has been connecting Australians and we are deeply committed to the country’s progress and prosperity. Our new campaign has been created to express the vital and sometimes overlooked role Telstra plays in taking our nation forward; to articulate not just what we do, but why we do it. As the country’s biggest telco and a leader on climate action, a principal sponsor of sport and the arts and strong supporter of the communities we serve, we are committed to Australia and to building world-class infrastructure to keep us all connecte
Scott Hammond/Stuff
Old growth patches, like those at Marlborough’s Onamalutu Scenic Reserve, are the last bastion of ancient forests, says a botany professor.
An ancient forest with a lineage that stretches back to when New Zealand was part of the supercontinent Gondwana has been losing trees to erosion for years. Podocarp trees at Marlborough’s Onamalutu Scenic Reserve have been lying in the Ōhinemahuta River since July, but they are just the latest to fall victim to the riverbank’s ongoing erosion. Emails seen by
Stuff show the Department of Conservation was looking into fallen trees in the reserve in 2018, as a result of flood events “over the last couple of years”.
In their own words, Marlburians look back on 2020, the year the world changed.
Marlborough student Isabella Lee Finally, 2020 is over. This year has gone both incredibly fast but also felt incredibly long. I would be lying if I said that 2020 was a breeze, that it was easy or even that it went as I thought it would go. I completed my final year of high school in the midst of a global pandemic, something that I never thought I would face. 2020 brought a unique set of challenges with it. From the distance placed between my family members and me, to online learning, 2020 was filled with constant change. Though, in all the challenging and stressful times that 2020 presented me with, I discovered new things about myself, found new ways to connect with others and found many opportunities from the comfort of my home. I never realised how much you can bond with new and old friends, through Zoom movie nights and Monopoly online, I learnt that we can always find a way to connect with oth