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Complexity not a dirty word for local SaaS leaders

Digitisation of industry has created remarkable opportunities and allowed for efficiency of a kind previously unimaginable.

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The Great Cancellation: Australians ditch subscriptions

As the cost of living rises, Australians are slashing their household budgets – and streaming services are on the chopping block.

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Foxtel s streaming services Kayo, Binge surge but Flash underwhelms

News Corp’s Flash platform has attracted about 7000 paying subscribers since it launched last October.

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Netflix s recent performance is much better than some would have you believe

Zuora subscription strategist Nick Cherrier looks at the untold story behind the streaming giant s subscriber numbers. July 27, 2021 9:36 by NICK CHERRIER Netflix recently conducted a Q2 2021 earnings interview, and it’s triggered some negative sentiment from commentators. That negativity revolves mainly around what is perceived to be underwhelming growth in subscriber numbers. The company announced 1.54 million new users for the period and analysts had predicted growth of 1.75 million over the quarter. I say “perceived” because I don’t think these numbers are surprising. I don’t even think they’re bad news. While it’s true that net acquisition in North America went negative (the company lost 433,000 subscribers during the quarter), this is not a first; Netflix posted a drop in Q2 2019 as the streaming market was starting to show signs of maturity. In that case the numbers picked up again in Q3 and Q4.

Nick cherrier

Peloton isn t the Netflix of fitness – that s why it can succeed in Australia

Peloton isn t the Netflix of fitness – that s why it can succeed in Australia
marketingmag.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from marketingmag.com.au Daily Mail and Mail on Sunday newspapers.

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