Inside India’s expanding digital commerce landscape
Amidst the dominance of Flipkart and Amazon, the D2C market in India exploded last year, with hundreds of new brands, products, and business models expanding the overall digital commerce pie.
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India aims to become a $5 trillion economy by 2025, but this goal wouldn’t be attainable without the growth of digital commerce, which includes ecommerce, and newer offshoots like D2C commerce and social commerce.
Amidst the dominance of
Flipkart and Amazon, the
D2C market in India exploded last year, with hundreds of new brands, products, and business models expanding the overall digital commerce pie.
Inside India s expanding digital commerce landscape
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