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SYDNEY, March 11, 2021 /PRNewswire/ Preferred banking customer touchpoints across APAC in December 2020 Highlights: 70 percent of Australian consumers prefer to use digital channels to engage with their bank during financial hardship. 24 percent of Australians prefer to communicate via their mobile banking app; 19 percent use internet banking. 28 percent of Australians prefer to deal with just one primary bank with a further 44 percent saying that they ‘somewhat agreed’ this was their preference. A recent survey by global analytics software firm FICO has revealed that 70 percent of Australian consumers  prefer to use digital channels to engage with their bank during financial hardship. The poll conducted in December 2020, during the height of the global COVID-19 pandemic, demonstrates the willingness of consumers to embrace digital banking and the opportunities that exist for banks to further develop their offering.

New zealandHong kongNew south walesRepublic ofAsia pacificAashish sharmaFair isaac corporationCustomer communication servicesNew experiencesDigital bankingSilicon valleyபுதியது ஜீலாந்துஹாங் காங்புதியது தெற்கு வேல்ஸ்குடியரசு ஆஃப்ஆசியா பெஸிஃபிக்