Company Also Announces Launch of New Consulting Arm, The Reach Advisory™
NEW YORK–(BUSINESS WIRE)–eShopWorld (ESW), the world’s leading cross-border e-commerce company, today announced that it has appointed Patrick Bousquet-Chavanne as President and CEO, Americas, effective March 17, 2021. Bousquet-Chavanne brings more than 30 years of operating experience in the global FMCG and retail industries to ESW, including leading strategy, global brand development, customer experience and digital transformation for companies such as Emaar Malls, Marks & Spencer and The Estée Lauder Companies. In his new role, Bousquet-Chavanne will have overall responsibility for ESW’s Americas business and growth strategy as well as worldwide marketing. In addition, he will lead ESW’s new consulting division,