We caught up with Coenraad Hefer, general manager of New Balance Singapore and Malaysia, to gather his thoughts on the brand’s recent community focused retail space in Singapore and how it fits into the global brand strategy going forward.
New Balance introduces new retail concept to Singapore insideretail.asia - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from insideretail.asia Daily Mail and Mail on Sunday newspapers.
Footwear and apparel brand New Balance has unveiled its new retail concept available for customers to experience at its Paragon outlet situated along Orchard Road.
Running shoes are a bit of a shopaholic’s conundrum. From designer bags to investment-worthy jewellery, we’re used to paying for what we’re getting. However, when it comes to running shoes, we are still on the fence. That’s because running shoes are subjected to constant wear and tear. The more often you use them, the sooner the soles and cushioning wear.