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OneGreen is Asia s largest e-comm marketplace for conscious consumers: Neha Gahlaut
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Indians shift to healthier options post pandemic: OneGreen study
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OneGreen uses its algo-based tool to validate claims of brands, do certification checks to ensure that making conscious lifestyle choices is now at consumers finger-tips, convenient and assured
GURGAON, India, July 21, 2021 /PRNewswire/ As the levels of consciousness towards a healthy, cleaner, and greener lifestyle become increasingly prominent and brands face greater scrutiny, both at a consumer as well as at an accreditation level, the need to be transparent has become extremely important and basic. The proliferation of such terms like pure , safe , green , eco and organic in marketing and the lack of credibility makes it harder for consumers to find genuine, more well-intentioned brands, both small and big.