The Little Mermaid and
The Ugly Duckling fame, once said: “Just living is not enough . one must have sunshine, freedom and a little flower.” It’s a quote that Dubai resident Nazish Saif says inspired her to launch Quite Quaint, one of the many businesses offering niche floristry services in the UAE.
The sector has grown increasingly relevant during the pandemic, as entrepreneurs say
the public health crisis has unwittingly encouraged a return to creativity and nature.
Ferns N Petals, an
online flowers and gifting platform in the UAE, reported a growth rate of 100 per cent last year
, with an increase of 15 per cent in the last quarter of 2020