there is ways to produce meat that is not good for the planet. and there s ways to produce meat that s really good for the planet. and that s the nuance that s been missing. my little boy has a farm puzzle, with the one pig and the one cow and the one chicken and this idyllic scene, and we don t realize that that is so far from what we have now. it s either big farms that are massive or they go out of business. or we do, but we ve embraced mass production. does this affect our ability to kind of provide the nation agriculturally? they would say, it absolutely does. that grass could replace feed lots as a disrupter, a cheaper alternative. but going against these ideas is a massive, big ag industry. fertilizers, big machinery, all of that. all of the solutions are natural. did they have a plan to scale? well, this is early. this is just like, let s see if we can convince farmers across the fence to talk to each other. that s what s so heart-warming about this series. you ve g