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/PRNewswire/ Charoen Pokphand Foods PLC (CPF) unveils "MEAT ZERO", the meat that is made from plants and manufactured to feel, taste, and appear like real.
BANGKOK, June 2, 2021 /PRNewswire/ Charoen Pokphand Foods PLC (CPF) unveils "MEAT ZERO", the meat that is made from plants and manufactured to feel, taste, and appear like real meat thanks
published : 18 May 2021 at 14:22
Eyes becoming world top 3 alternative meat brand in 3-5 years
Charoen Pokphand Foods PLC (CPF) unveils “MEAT ZERO”, meat that is made from plants and manufactured to feel, taste, and appear like real meat, thanks to “PLANT-TEC” innovation. The new product, expected to appeal to health-conscious consumers, is affordable and available as ready-to-cook material and ready-to-eat menu through 7-Eleven and modern trade outlets across Thailand.
Under the goal to be the top alternative meat brand in Asia within 2022 and world top 3 within 2026, MEAT ZERO will simultaneously penetrate markets in Asia, Europe and the United States, taking advantage of CPF’s customer base in over 100 countries worldwide.