At the IAA Tech Pulse summit, Prasad Shejale, founder and CEO, Logicserve Digital; Sanjay Sindhwani, CEO, Indian Express Digital; Siddharth Dhabade, managing director, MiQ; and Neil George, managing director, Nivea India, had tips on how marketers need to approach the cookie-less world and ensure the focus of last-mile connectivity doesn’t get hampered.
Mumbai: The India Chapter of International Advertising Association (IAA) hosted its first-ever digital event, TechPulse, on April 27, 2023, at the Taj Santacruz in Mumbai. The event was a resounding success, bringing together industry veterans, thoug
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Bangalore (Karnataka) [India], March 20 (ANI/NewsVoir): To recognise the best products and people in the automotive industry, ACKO Tech, announced the launch of ACKO Drive Awards - 'The One That Matters' (#TOTM). The awards aim to set new benchmarks to create transparent, credible, and relevant recognition of the industry's efforts in the past year. Unlike most awards in this genre, the emphasis will be on the end user - the consumer, who expects a fair assessment of products. The awards will honour the vehicles and work done across categories - that remains deeply relevant to the consumer. The categories at the awards cover cars, bikes, scooters, communication, and technology. ACKO already has a keen insight into what consumers look for - be it sheer value or judicious use of their time, by having a finger on the pulse of what matters to them. It was natural to then also elevate the experience automobile awards offer this consumer, through the setting up of ACKO Tech's