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IACC is seeking to expand its membership base by updating and relaunching its Global Standards of Brilliance criteria in an effort to attract small and medium-sized business and events venues into its fold.  The global association, which traditionally represents conference centers, said the move was made after a significant number of inquiries about membership from convention hotels that have a large amount of meeting space but are focused on groups of 250 attendees or less, as well as shared workspace meeting venues and small, specialist boutique venues. 

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