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Warming Trends: A Facebook Plan to Debunk Climate Myths, Meltdown and a Sad Yeti

Warming Trends: A Facebook Plan to Debunk Climate Myths, Meltdown and a Sad Yeti
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Facebook tests climate change myth-busting labels on posts in the UK

Facebook users in the UK will be first to see information labels on posts about climate change, the social network has announced. The move is part of a wider effort by the tech giant to debunk climate myths and to promote more facts from leading environment specialists on Facebook’s existing knowledge hub. Labels will direct people to the Climate Science Information Centre section of the platform, starting as a “small test” on posts in the UK before rolling out to other countries. Facebook has enlisted the help of experts from the likes of the University of Cambridge, George Mason University, and the Yale Programme on Climate Change Communication.

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