Namma Yatri With ARDU: The union also noted that its association with Namma Yatri started in 2022, right from its ideation, pilot phase testing, launching and building vital early momentum through driver onboarding and customer acquisition. “With literally zero market spend, more than 20,000 drivers and 1,50,000 customers downloaded the app within three months of its launch due to the selfless community support.”