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Easy answers to customer queries with NCB WhatsApp Digital Assistant

The buttons of WhatsApp, Facebook, Instagram, Snapchat and Youtube on the screen of an iPhone. (Photo: iStock/Stockcam) With over two billion users, WhatsApp, the world’s most popular social messenger is now being used by National Commercial Bank Jamaica Limited (NCB) to communicate with its customers and members of the public. NCB says the move to list the messaging platform among its service offerings stems from its aspiration to be a world-class Caribbean financial ecosystem by improving customers’ access points. The first phase of the WhatsApp platform is driven by a Digital Assistant called “Simone”. Simone’s design is made from technology that is a menu-driven system programmed to give helpful responses on how customers can be served during the COVID-19 pandemic, respond to loan or credit card offers, and general information on the easy, safe and free solutions provided across the NCB Group. With the use of your keypad, you can chat with Simone by sending ‘Hi’

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