DHAHRAN: The third edition of the King Abdulaziz Center for World Culture’s (Ithra) Creative Solutions initiative aims to enter the metaverse with its immersive digital technologies. The year-long project has been designed to boost Saudi Arabia’s creative economy by empowering digital content creation in immersive technologies. Each project is required to develop and deploy an
DHAHRAN, Saudi Arabia: The white walls of the innovation lab at Ithra were once again illuminated as it served as a physical backdrop to the digital blank canvas that will bring to life some of the most ambitious projects to date. The new cohort of Creative Solutions kicked off on June 2, where selected cohorts gathered to team up and be introduced to the program.