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Spotify s African Heat Campaign Celebrates African Dance Music Culture featuring Local Talent

iAfrica 2 weeks ago 3 min read Share with your network! “The rich diversity of musical talent in Africa inspires and engages fans around the world. Spotify continues to use the power of its platform to amplify African voices across a global stage, building an ongoing narrative that supports and puts African creators at the forefront.”  – Phiona Okumu, Spotify Head of Music Sub-Saharan Africa.  Celebrating the power of African voices across the continent and beyond,  Spotify is shining a spotlight on one of its flagship, curated playlists  African Heat, through an interactive campaign that  brings the  spirit of Africa alive around the world.

Spotify expands into 80 new markets including Africa

Audio streaming subscription service Spotify has expanded into over 80 new markets in more than 36 new languages – including key territories across Africa such as Kenya, Uganda, Tanzania, Côte d’Ivoire, Ghana, Nigeria, and Zimbabwe. With a worldwide community of more than 345 million monthly active listeners, Spotify will offer a world-class audio listening and music discovery experience to listeners. The Spotify service is available for free or with an upgrade to Spotify Premium, a subscription service that offers an ad-free music listening experience. “We are incredibly excited about the opportunity to bring together creators and listeners around the world. As we’ve expanded our international reach over the years, we’ve connected over 8 million artists with listeners across nearly every continent, putting Spotify firmly at the heart of the global audio economy,” Alex Norström, Chief Freemium Business Officer of Spotify said.

Spotify now in Ghana

Spotify Launches in Nigeria

: The platform offers tools that help artists, managers, and labels track real-time statistics for new releases, understand their audience, connect more deeply with fans, and run their business.  In Nigeria, listeners can upgrade to Spotify Premium for the ultimate Spotify experience for 900 NGN per month. The Premium Family plan is available for 1,400 NGN for up to 6 family members living under one roof. The Spotify Premium DUO (1,200 NGN) is a subscription plan for two people living at the same home address, which includes Duo Mix, a regularly updated playlist made just for the two subscribers to discover audio they both love and enjoy together. Spotify Premium for Students will cost 450 NGN per month.

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