golden escalator at trump tower, when he announces he s running. but in our reporting, we learned that it truly started months earlier. in early 2015 rupert murdoch s office gets a call. it s ivanka trump. the ties between the trumps and the murdochs are deep. jared, when he bought a weekly newspaper in new york, the new york observer, he d reached out to murdoch for advice in the newspaper business to become basically his protege, and a relationship developed between rupert, wendi, and jared and ivanka. they even vacationed together, went to the caribbean on a yacht, naturally. early 2015, so ivanka proposes a lunch. and at this lunch, it s ivanka,