Deadly, but Coronavirus has given significant thrust to India s digital-first economy
With more powerful smartphones available than before, and the persisting pandemic conditions, user-generated content will gain traction
Monday April 19, 2021 3:37 PM, IANS
New Delhi/Gurugram: As India grapples with the second Covid wave amid seismic shift in the way people work and learn, this year and beyond will be a major inflection point for the user-generated content on smartphones in the country, a new report said on Monday.
From the growth of 5G-capable devices to evolving consumer trends around OTT, gaming and the whole app ecosystem, the pandemic has given a significant thrust to India s digital-first economy, with many new Internet users from rural India joining the digital economy, according to the ‘4Ps Mobile Plus Economy Report 2021 by market intelligence form CMR.