Two of Europe’s leading hotel companies, Borealis Hotel Group and Cycas Hospitality, have this week announced a strategic partnership to open and operate new, branded hotels across Europe.
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Photo Credit: Hilton 2021
Hilton will debut
its urban lifestyle brand Motto in Europe next year with the opening of a 109-room
in the Dutch city of Rotterdam.
The Motto Rotterdam Blaak, close
to the cityâs Markthal food and retail market and the Centraal railway
station, will be developed by Borealis Hotel Group and is expected to welcome
its first guests in 2022.Â
Motto by Hilton are tech-focused properties with the ability for guests to book, pick their room, check-in, unlock the door and check-out using their mobile device.Â
âFollowing the early success of
Motto in the Americas we are thrilled to continue this momentum into Europe
Hilton has signed 11 new deals for its Tempo by Hilton and Motto by Hilton brands, representing nearly 20 percent of the company’s lifestyle segment pipeline.