lit up the horizon, literally. it s that thing over there. yeah, it s called the sphere, and it is a monster. inside, it s an entertainment venue. outside, it s the world s largest video screen, covered in 1.2 million leds. and it s become an instant landmark and a huge talking point since it opened last year. in a few moments, we ll find out what it s like to live in a city that s dominated by this giant, glowing ball. but first, alasdair keane s been taking a look at how graphics are bringing it to life. our senses are constantly being bombarded by the sights and sounds around us, including advertisements that have been carefully crafted to grab our attention. but in a busy world. ..do we always notice? if everyone is looking at their phone, what we are trying to do here is to convince people to stop looking at their phones and recall what they have in front of them. bcn visuals are based in barcelona, creating sd displays all around the globe, and now they have a new canva
burgers with a new friend. has anyone got ketchup? for as long as i ve been playing computer games, i ve been playing computer games about racing cars. and i ve been terrible at them all. butjust like you get elite racing car drivers, you also get elite racing car video game drivers. and ahead of this year s formula 1 e sports season, alasdair keane has been to see how some of the leading teams are getting in on the virtual action. for many people, gaming is a bit of fun, a chance to catch up with friends and even an escape from reality. but when it comes to e sports, the line between the online world and the real world are becoming increasingly blurred. this is a showroom to motor history. mclaren have been racing for 60 years. ..over that time collecting wins and trophies. but recently their success has come in the gaming arena. the pressure is immense. mentally, that s the hardest part. the results in f1 e sports can change in a literal flash of an eye. their e sports team
looking at there? and nick s flipping burgers with a new friend. has anyone got ketchup? for as long as i ve been playing computer games, i ve been playing computer games about racing cars. and i ve been terrible at them all. butjust like you get elite racing car drivers, you also get elite racing car video game drivers. and ahead of this year s formula 1 e sports season, alasdair keane has been to see how some of the leading teams are getting in on the virtual action. for many people, gaming is a bit of fun, a chance to catch up with friends and even an escape from reality. but when it comes to e sports, the line between the online world and the real world are becoming increasingly blurred. this is a showroom to motor history. mclaren have been racing for 60 years. ..over that time collecting wins and trophies. but recently their success has come in the gaming arena. the pressure is immense. mentally, that s the hardest part. the results in f1 e sports can change in a litera
looking at there? and nick s flipping burgers with a new friend. has anyone got ketchup? for as long as i ve been playing computer games, i ve been playing computer games about racing cars. and i ve been terrible at them all. butjust like you get elite racing car drivers, you also get elite racing car video game drivers. and ahead of this year s formula 1 e sports season, alasdair keane has been to see how some of the leading teams are getting in on the virtual action. for many people, gaming is a bit of fun, a chance to catch up with friends and even an escape from reality. but when it comes to e sports, the line between the online world and the real world are becoming increasingly blurred. this is a showroom to motor history. mclaren have been racing for 60 years. ..over that time collecting wins and trophies. but recently their success has come in the gaming arena. the pressure is immense. mentally, that s the hardest part. the results in f1 e sports can change in a litera
based on what you re looking at there? and nick s flipping burgers with a new friend. has anyone got ketchup? for as long as i ve been playing computer games, i ve been playing computer games about racing cars. and i ve been terrible at them all. butjust like you get elite racing car drivers, you also get elite racing car video game drivers. and ahead of this year s formula 1 e sports season, alasdair keane has been to see how some of the leading teams are getting in on the virtual action. for many people, gaming is a bit of fun, a chance to catch up with friends and even an escape from reality. but when it comes to e sports, the line between the online world and the real world are becoming increasingly blurred. this is a showroom to motor history. mclaren have been racing for 60 years. ..over that time collecting wins and trophies. but recently their success has come in the gaming arena. the pressure is immense. mentally, that s the hardest part. the results in f1 e sports c