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Madri Excepcional beer boosts Molson Coors premium push

Molson Coors has big plans for Madri Excepcional: a Spanish-style lager that’s growing fast in the UK and will now launch in North America. Meanwhile, the company is updating the Blue Moon brand to help it reach its potential; as well as debuting further flavor innovations outside of beer.

Molson Coors Beverage Company (NYSE:TAP) Q4 2023 Earnings Call Transcript

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