Ahead of the busy holiday shopping season, the La Jolla Village Merchants Association presented a Small Business Saturday event Nov. 27 to encourage La Jollans and visitors to shop local.
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Yes, we get it. When the COVID-19 pandemic is over, many will not want the reminder that 2020 and early 2021 ever existed. But some of La Jolla’s businesses are taking what the state and county required of them in order to operate and carrying it forward even after the pandemic is over.
The changes primarily are in cleanliness protocols and availability of hand sanitizer. Some are changes to layout and design. Others are business-oriented.
At Pannikin Coffee & Tea in The Village, owners took advantage of COVID-related closures to rearrange the interior and exterior and change its offerings for customers.
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Like many of us did when the COVID-19 pandemic confined people to their homes, La Jolla native Kristin Elise Link started to get creative in the kitchen perfecting a Greek lemon soup recipe, learning to shuck oysters and experimenting with vegan tacos. But unlike most of us, Link took to social media to share her culinary achievements.
Motivated by those who wanted her recipes and techniques, Link put together a cookbook for friends and family called “Tides: A La Jolla Cookbook.” Soon after its publication, Hi Sweetheart boutique in The Village started to carry it but couldn’t keep it on the shelves.