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All the Marketing Achievement Awards winners
Napsta interviewing Mohale
The Marketing Achievement Awards (MAAs) celebrates the marketers and brands who have promoted the value marketing in driving strategy and business growth. This year was no different in spite of the alternative ceremony format.
“While it was certainly an arduous task for our esteemed judges to sift through the entries for each category and select the winners from an impressive list of finalists, there is no doubt in my mind that this has been a rewarding time, enabling us as a Council to become more acutely aware of the tremendous talent that we have growing right here in our own country,” said Mohale Ralebitso, chairperson of the Marketing Awards Council.
SA mobile game designer takes prestigious global Content Marketing Award
South African innovation got a global nod of approval last week when Cape Town-based Sea Monster Entertainment – an animation, augmented reality and gaming studio – beat top global contenders to take the win in the Data & Insight category at the prestigious International Content Marketing awards in the United Kingdom.
The award recognised Sea Monster for the design and implementation of the Livin’ it Up financial education mobile game, designed for Capitec Bank, the third most valuable bank brand in the world.
Over the past decade, the International Content Marketing Awards have become the gold standard for the content marketing industry, with companies from over 25 countries competing for recognition in 2020. The awards are run by the Content Marketing Association (CMA), a UK-based not-for-profit association that aims to grow and promote the global content industry.