With a $1 billion valuation, a group of high-profile investors, an aggressive growth plan, and a mission to create deep economic and social change, NBA Africa is shooting for a continental shift in basketball
The Basketball Africa League, a joint project between the NBA and Fiba, hopes to tap into a market with a huge, tech-savvy and youthful population. Will it take hold?
ABIDJAN (Cote d Ivoire) - In just over a week eight teams will square off in the Basketball Africa League (BAL) Quarter-Finals, but how are they gearing up for the Kigali showdown?
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