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Majority of TV Programs Fail to Resonate with Diverse Audiences New Measurement Tool Puts Diversity & Inclusion in Starring Role Right Before Network Upfronts News provided by Share this article Share this article LOS ANGELES, May 13, 2021 /PRNewswire/  A majority of TV shows are not relevant to diverse segments of consumers and are, in fact, mostly inclusive and considerate of White, Non-Hispanic viewers, according to a new study by the Cultural Insights Impact Measure (CIIM™) from the ANA s Alliance for Inclusive and Multicultural Marketing (AIMM) and partner company CIIMatters. The AIMM study coincides with television s annual upfront marketplace.  Best in Culture Networks

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