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49% of consumers in the Asia-Pacific region now believe their country is suffering from climate change, with Indonesians feeling they are suffering the most (60%). Eco-activism resonates more among consumers in the region with 58% saying thateco-activists have raised their awareness of environmental issues compared to 46% of the global average. Plastic pollution falls out of the top three environmental concerns among global consumers. SINGAPORE, June 15, 2023 /PRNewswire/ Water shortages are the fastest-growing global environmental consumer concern, according to new research fromMintel's annual Global Outlook on Sustainability . The number of consumers globally who rank water shortages in their top three environmental concerns has risen from 31% in 2022 to 35% in 2023, representing a 13% increase and a faster rise in concern than any other environmental issue in the last year. In 2021, less than three in ten (27%) consumers globally worried about water shortages. Escalating fear

United statesSouth koreaRichard copeSenior trends consultantMintel consultingLatin americanCarbon offsetting49 of consumers in the asia pacific region now believe their country is suffering from climate changeIth indonesians feeling they are suffering the most 60 eco activism resonates more among consumers in region with 58 saying thateco activists have raised their awareness of environmental issues compared to 46 global average plastic pollution falls out top three concerns singaporeJune 15023 prnewswire water shortages are the fastest growing global environmental consumer concernCcording to new research frommintel 39s annual global outlook on sustainability the number of consumers globally who rank water shortages in their top three environmental concerns has risen from 31 2022 35 2023Epresentinga 13 increase anda faster rise in concern than any other environmental issue the last year 2021Ess than three in ten 27 consumers globally worried about water shortages escalating fears have resulted pushing plastic pollution out of the top environmental concernsIth concern around plastic pollution eg ocean falling from 36 in 2021 to 32 2023 within the asia pacific apac regionHina 37