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Birdzi technology has helped Coborn spur higher levels of engagement with its brand.
Since Midwestern independent grocer Cobornâs tapped Birdzi, a provider of personalized digital customer engagement solutions, to enable it to easily create and deliver personalized offers to shoppers through the MORE Rewards program, back in 2016, the retailer has seen a 355% increase in customer retention, a 16% increase in trips per month and a 23.7% increase in spend per month.Â
âThroughout the development of the MORE Rewards program, Birdzi leveraged cutting-edge and forward-thinking technology to drive customer engagement in new ways that were unique to the grocery industry at the time,â said Diana Barr, Cobornâs director of digital and loyalty marketing. âBirdzi is incredibly nimble and flexible, and a great partner. Anything we can ask, theyâre ready to jump at the task and figure it out. At the same time, they keep that forward-looking context, crea