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Five members of Divest McGill gathered on April 17 outside of the Metro grocery store located in the De Lorimier neighbourhood to encourage Montrealers to boycottMetro Inc. Despite the cold and windy conditions, the Divest members connected with passersby for almost an hour to try to convince Metro shoppers to buy their food elsewhere and to spread awareness about their campaign.
Divest McGill launched their Metro Inc. boycott in August 2020 in an effort to pressure the McGill Board of Governors (BoG) to divest from its multi-million investment in the fossil fuel industry. Divest McGill is targeting Metro in order to pressure Maryse Bertrand the BoG’s vice-chair and a member of Metro Inc.’s Board of Directors to support McGill’s divestment.