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Volta Media™ Makes Its Digital Inventory More Attractive to Advertisers by Unlocking Equal and Complete Access to Programmatic Impressions

Update encourages marketers to more frequently integrate Volta’s inventory into retail media and omni-channel campaigns . | October 18, 2022

Volta announces SSP-agnostic pDOOH advertising

Volta has announced equal access to DOOH customers on the Volta Media Network regardless of which supply side platform they use to purchase programmatic advertising, according to a press release. This has been facilitated by the recent interoperability partnership announced by Vistar Media and Place Exchange, which was recently reported on by DST.

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