With the trend towards digitalisation of commerce picking up steam in the wake of the pandemic, and new technologies with marketable applications abound
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Microsoft
Office workers may be an obvious target audience for Microsoft Teams, but elements of the collaboration platform have also been tailored for front-line employees, such as retail workers, field technicians and hospital staff. On Wednesday, Microsoft unveiled a handful of new features aimed at supporting staff in these roles retail in particular including the ability to publish task lists to specific teams across an organization.
Often overlooked when it comes to spending on digital tools, front-line workers typically spend less time at a desk and their primary computing device is more likely to be a smartphone rather than a laptop. It is a large market: there are more than 2 billion such workers globally, Microsoft claims, and Teams has received several updates in recent years to cater to those at the edge of their organization.