Monday, May 10, 2021
TALKERS | May 10, 2021
Monday Memo: Was Rush the Format? As the American comeback unfolds, polls demonstrate widespread optimism. âYet,â consultant
Holland Cooke reckons, thereâs âa day-after-day negativity, a wearying sameness, among the half-dozen hosts vying for the Rush Limbaugh hoursâ on his affiliate stations. And in this weekâs column, Cooke warns against typecasting the format as political talk: âIf we learned one thing during the pandemic shutdown, itâs peopleâs appetite for âsurvival information.ââ Read his column
Pending Business: Why Buy? Sales and marketing pro
Steve Lapa says that if you ask yourself the question: Why buy advertising on your station, you know the answers to this in your sleep. âYet why do three different sellers give three different answers? It sounds silly, but even at the best run stations, large market or small, my experience is the answers vary a littl
India
Afghanistan
Arabian-sea
India-general
United-states
Russia
Missouri
Cape-girardeau
America
American
Scott-herman
Bill-wilson