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Trump’s Next Challenge Is to Turn 74 Million Believers Into Buyers Bloomberg 3/9/2021 Max Abelson and Sophie Alexander
(Bloomberg) They backed Donald Trump in November, and now they aren’t buying what he’s selling.
A quarry owner in the heart of Texas Trump country says she has little interest in staying at one of his hotels. For a sheep rancher in Montana, life’s too tough to throw money at golf. A ballroom-dancing Alabaman who was one of the billionaire’s first donors hasn’t bought anything from him in years.
Interviews with supporters show the challenges for an ex-president who’d like to turn 74 million voters into customers. His business empire is under pressure from a pandemic that’s emptied office towers and hotels, the repercussions of the Capitol riot and government investigations. The company could use a boost from fans who sent Trump to the White House and wanted him there for four more years.