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New Survey Reveals How Consumers Select Wine: Taste Trumps Price
With wine sales starting to flatten globally, it helps to re-examine how consumers select wine when they are shopping. Survey shows consumer decisions in 3 countries.
University of south australia
South australia
University of adelaide
Armando corsi
University of florence
Methodology on consumer wine choice
Sonoma state university
Wine market council
Associate professor
Major decision factors used
Wine consumer choice
Most important
Market council
Consumer wine
Aaron rubin
Worst methodology
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