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Bigtincan Delivers Holistic Solution That Meets Evolving Customer Needs WALTHAM, Mass., Aug. 24, 2022 /PRNewswire/ Bigtincan(ASX: BTH), the global leader in sales enablement automation, today announced it has been recognized as a Representative Vendor of Revenue Enablement Platforms in the 2022 Gartner Market Guide for Revenue Enablement Platforms[1] for the seventh consecutive year. Gartner segments the revenue enablement platform market into eight capability categories. The categories include digital content management, training, coaching, analytics and engagement, integration and platform, machine learning (ML), conversation intelligence, and digital sales rooms. "Gartner has renamed this market guide from sales enablement platforms to revenue enablement platforms (REPs)," the report states. "Some vendors still brand and identify themselves as sales enablement vendors, but many are shifting and repositioning themselves to address the broader needs and capabilities o

Pam dearenMelissa hilbertDoug busheeRahim kabaGartner incStarwood hotelsRepresentative vendorRevenue enablement platformsMarket guideRevenue enablementRusty bishopBigtincan chief marketingElizabeth beardBigtincan delivers holistic solution that meets evolving customer needs walthamAug 24022 prnewswire bigtincan asx bth