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June CDP Index: In this environment, flat is good

Among stations measured by the Index, median membership revenue was level with the prior year's performance.

Median membership revenuePublic media giving daysNew donor indexHigh dollar index

May CDP Index: Larger stations struggle to land major gifts

"The need for focused and creative marketing strategy and investment aimed at major donors cannot be understated."

Median membership revenueNew donorPublic media giving daysHigh dollar index

Membership revenues dip in latest CDP analysis

While membership fundraising slipped during the three-month reporting period, the decline in donor acquisition slowed.

Median membership revenueMembership revenue indexNew donors indexHigh dollar index

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