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Controlling costs with Google Cloud to enable growth, innovation and transformation

By: Matthew Zwolenski, Director, Technology & Architecture, Google Cloud Australia & NZ Metamorworks / MicroStockHub / Getty Images Cloud provides extensive opportunities to optimise costs so businesses can dedicate scarce resources to innovation and digital transformation. Here are ten strategies businesses can employ to control costs. Businesses today must adapt to a global reality of disrupted supply chains, economic and political volatility, and populations whose expectations of work and shopping are considerably different to those they had pre-pandemic. These circumstances are placing technology and finance leaders under more pressure than ever to minimise waste and maximise the value of every dollar dedicated to IT. 

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