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Houston-based Rhythm enters crowded Texas retail energy market By Marcy de Luna, Staff writer © Courtesy / Courtesy Rhythm head of marketing Cable Daniel-Dreyfus and CEO Predrag “P.J.” Popovi Although there are more than 70 retail electricity providers in Texas, Rhythm CEO and founder Predrag “P.J.” Popovi says he’s confident that Houston-based Rhythm can stand out. Rhythm, which began selling power online Monday, enters not only a crowded field, but one that is dominated by two of the nation’s largest energy companies, Houston-based NRG and Irving-based Vistra. Both trace their roots to the turn of the last century. “Only two companies serve 85 percent of the Texas market. Those companies are NRG and Vistra and they were created 100 plus years ago,” Popovi said. “They have dominated this industry, pretty much before the dawn of deregulation. The world has transformed but retail energy really hasn t in the past couple of decades.”

United statesPredrag pj popoviGordon averyMatthew tolliverCable daniel dreyfusHouston based rhythmDirect energyஒன்றுபட்டது மாநிலங்களில்கோர்டந் காவேரிமேத்யூ டோலிவர்கேபிள் டேனியல் ட்ரேஃபஸ்ஹூஸ்டன் அடிப்படையிலானது தாளம்நேரடி ஆற்றல்