Delivering her speech at the british parliament. That, the u. S. And European Response to russian intervention and ukraine. Then a discretion about the future of the european economy. Now if you wait until it shows up, the cheaper alternative, you have waited too long. It is better and less expensive. In the case of our navigation example, you have Something Like tomtom and garmin. They knew the smartphone was taking off. They understood it was possible could launch else a navigation app. But they said we dont see any threat yet. Who will respond when it shows up. It did responded it took off. Within months there were millions of people who liked it, but it was better and cheaper. By then it was too late for them to respond. We think incumbent businesses need to start looking much earlier at the lifecycle of new technology and recognize that even before it is a product, there will be a lot of experiments going on. Crowd funding platforms allow you to see how people are playing with new
The best books podcasts to listen to now
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From Wolf Hall to Tony Blair s memoirs: our reading list for the next PM
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