The incredible sales growth was recognised by NPD which awarded Pokémon three significant awards at this year's Spielwarenmesse. The Pokémon Company International has announced that the brand celebrated another record-breaking year at retail in 2022, seeing a significant increase in sales acros
Pokémon has taken over Harrods’ toy floor for six weeks, spanning the half-term holidays and celebrating Pokémon Day on 27th February. The Pokémon Company International pop-up offers a host of activities for visitors to the world-famous department store in Knightsbridge, London. The prominent, brand
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Packed full of Pokémon product and themed activities over a six week period, the pop-up provides an immersive experience for Harrods customers. The Pokémon Company International has taken over Harrods’ toy floor for six weeks of summer fun which began on 17th August. With a host of exciting activiti
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The Pokémon Company is celebrating a ‘significant increase in sales’ of its Pokémon Trading Card Game and extensive toy range from Jazwares across the European markets, despite all of the challenges that retail has faced at the hands of the Coronavirus.
According to figures recorded by the NPD Group Toys retail tracking service, sales figures increased in the UK, France, Germany, and Benelux during 2020 for the Pokémon TCG and toys from Jazwares. Year-on-year sales for Pokémon continue to outperform the market trend a regular achievement for the brand in recent years.
Pokémon was the number one NPD toy property in France up to week 49 in 2020, finishing the year in third place overall with a total growth of seven per cent.