A furious backlash in India has forced Nestle to discontinue a range of KitKat bars covered by wrappers with images of Hindu gods on them, the Daily Mail reported.
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Nestle India on Thursday said it has "already withdrawn" from the market packs of its popular chocolate brand Kitkat which depicted images of Lord Jagannath, Balabhadra and Mata Subhadra on wrappers.
Facing flak on social media, Nestle India on Thursday said it has "already withdrawn" from the market packs of its popular chocolate brand Kitkat which depicted images of Lord Jagannath, Balabhadra and Mata Subhadra on wrappers, and also expressed regret over the incident. Nestle India, the Indian subsidiary of the Swiss multinational FMCG giant Nestle, had to face on social
Netizens were less than excited about this new KitKat ad campaign and they said that these wrappers will be found in trashcans, gutters and many will walk over it.