Best Media Info: Conceptualised by Ogilvy, the campaign plays on the good old adage of ‘whatever happens, happens for good’ presenting the uncomfortable experience of breaking a spectacle as an opportunity to get | Ad Craft News
Best Media Info: Conceptualised by Ogilvy, the ad is devoid of voice-overs and dialogues and uses the signature Titan symphony to deliver the key messages| Ad Craft News
Titan Eye+ releases its latest campaign on TV with brand ambassador Ayushmann Khurrana presenting a refreshing take on the signature Titan music while showcasing the advantages of Titan Eye+ over others.
Bengaluru (Karnataka) [India], October 13 (ANI/NewsVoir): Titan Eye+, the most trusted eye care brand in the country, incessantly encourages people to pay attention to their eye health and has been working towards a healthier future. Titan Eye+ marks World Sight Day 2022 with the announcement of its vision of a future where every Indian has 20/20 vision, with or without visual aid. The brand aims to break its record and conduct 1 Million eye screenings through on-ground activations across 800+ stores and 5000+ optical shops. The brand's innovative initiative of online eye screening is a 10-second test that gives users an indication of whether they suffer from any eyesight problems. With the rationale to promote health and education in the field of eye care, Titan Eye+ has already conducted 7 lac eye screenings this year. In April 2022, the brand made a Guinness World Record for conducting 1 lakh + eye tests - the most online tests conducted in 24 hours. www.instagram.com/reel/CjpLm