ed: adidas sent a marketing email after the boston marathon it s the subject line that sparngd outrage has the company apologizing this morning. ainsley: here with that and the day s other top trends is fox news headlines 24/7 reporter carley shimkus. they weren t thinking. poor choice of words coming from adidas. the company sent emails with this running line you survived the boston marathon. so, a lot of people, of course, were reminded of the boston marathon bombing, of course. and a reaction pouring in so swiftly on social media. let s take a look at some of those messages. wyatt on twitter says i know this has good intentions but could really be taken the wrong way. jason writing dear adidas i love you but you need to talk to whoever is doing your email marketing.