TikTok trends are hard to predict: They burst out of nowhere, take on a life of their own, and leave brands scrambling to meet a surging demand for products. But what can we learn from the social media channels recent history?
TikTok trends are hard to predict: They burst out of nowhere, take on a life of their own, and leave brands scrambling to meet a surging demand for products. But what can we learn from the social media channels recent history?
As consumers get more comfortable with probiotics for gut health, “probiotics plus” is emerging as a key motif. The idea of probiotics for mood support, or psychobiotics, is picking up steam as growing research shows the digestive aids hold promise for emotional wellness too.
As consumers get more comfortable with probiotics for gut health, “probiotics plus” is emerging as a key motif. The idea of probiotics for mood support, or psychobiotics, is picking up steam as growing research shows the digestive aids hold promise for emotional wellness too.