In an exclusive interaction with afaqs!, the duo talk about the definition of a meaningful brand, how to cater to Gen Z and navigating AI. They also discuss how brands can navigate media plans in a digital-first world and Havas’ vision.
At Cannes LIONS, Campaign US editor Alison Weissbrot speaks to Havas to discuss how the Creative Network is building its reputation as a force to drive meaningful change, and amplify its health and wellness equity to deliver more relevant connections for its clients.
At Cannes LIONS, Campaign US editor Alison Weissbrot speaks to Havas to discuss how the Creative Network is building its reputation as a force to drive meaningful change, and amplify its health and wellness equity to deliver more relevant connections for its clients.
Campaign US editor, Alison Weissbrot, speaks to Havas to discuss how the Creative Network is building its reputation as a force for driving meaningful change, and amplifying its health and wellness equity to deliver more relevant connections for its clients.