Zus Malaysia and Fishermen Integrated celebrate the everyday champions this Raya campaignbriefasia.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignbriefasia.com Daily Mail and Mail on Sunday newspapers.
Malaysian coffee chain ZUS Coffee seeks to settle the argument about whether the brand is a local or international one in a hilarious new brand film that takes place in court.
ZUS Coffee has partnered with Advertising Agency Fishermen Integrated to finally put to rest the heated argument about their origins. ZUS Coffee settles the dispute in a never done before short film featuring comedian Kavin Jay and content creators Arieff Yong and Ryan Howlet in court, with ZUS Coff
July 27 2021, 9:14 am | BY Kim Shaw | No Comments
Fishermen Integrated has picked up Malaysian telco challenger TIME dotCom as a client. TIME was previously with Dentsu Malaysia and instigated a 5-way agency review in May.
“Fishermen Integrated was chosen because it shares our challenger spirit as well as an innate understanding of social trends to organically amplify communications. The team also effortlessly produces entertaining and enjoyable branded content that maximises reach. Most importantly, it has passionate owners who are hands-on, supported by an energetic and eclectic team”, said Andrew Yeoh, Head of Marketing for TIME dotCom.
Team Fishermen, who were thrilled by the news, expressed that this partnership came at an opportune time when people needed rich wholesome entertainment to take their mind off work and studies while staying at home.